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About Message Templates

Learn about message templates, essential for starting conversations with clients.


Message templates are pre-approved messages that businesses can use to initiate conversations with customers, promote products or services, send notifications, and provide updates. These templates are particularly useful for sending messages that fall under WhatsApp’s “business-initiated” category.

Message templates are organized into three main categories:

  1. Marketing
  2. Utility
  3. Authentication

WhatsDiscuss offers a variety of message templates, each designed for specific use cases and any of language listed here. The types of message templates available include:

  1. Simple Message Templates:

    Header (Text, Image, Video, Document, or Location), Body, Footer, and Buttons (Reply Buttons, Open URL Button, Open Form Button, Call Button, Copy Offer Code Button) components.

  2. Carousel Media Message Templates:

    Body, and up to 10 cards, each featuring a Header (Image and Video), Body, Footer, and Buttons (Reply Buttons, Open URL Button, Call Button) components.

  3. Limited-Time Offer (LTO) Message Templates:

    Image or Video Header, Body, LTO card with expiration option, and Buttons (Reply Buttons, Open URL Button, Call Button) components.

  4. Catalog Message Templates:

    Catalog, Body, and Footer components.

  5. Single-Product Message (SPM) Templates:

    Product, Body, and Footer components.

  6. Multi-Product Message (MPM) Templates:

    Products, Text Header, Body, and Footer components.

  7. Carousel Product Message Templates:

    Body, and up to 10 cards, each displaying a product, along with button (URL Button, View Product Button) components.

  8. Order Details Message Templates:

    Send order details that open a screen showing details of the order, including items, discounts, taxes, shipping charges, along with Text or Image Header, Body, Footer, and Pay Button.

  9. Order Status Message Templates:

    Update the status of orders. This template includes a Body and Footer, with the updated status reflected in the order detail screen.

Utilizing these message templates allows businesses to enhance their communication strategies, engage effectively with customers, and streamline interactions.